Indie-channel shelf-coverage and pricing intelligence for craft and mid-market spirits brands.
We pull granular shelf-coverage and pricing data from the independent retail layer that distributor reports usually miss — the indie liquor stores below the Nielsen, Circana, and SPINS scan layer where, by design, the 3-tier system blocks producer access to point-of-sale feeds.
$500 for the first DFW report, delivered in 7 days, refunded if it isn't useful to your team.
Independent retailers don't share POS data upstream the way major retail does. We close that gap with structured outbound calls into the indie channel, capture stock and price answers from store counters, and deliver a clean per-brand report — anonymized at the store level, named in the report we deliver under confidentiality.